DMB102 - Digital Marketing Bootcamp
350,000
₦400,000 13 OFF
$ 242
$280 14 OFF
Course Information
  • Level: Beginner
  • Language: English
  • Last Updated: Apr 16, 2026
  • Starts: Apr 14, 2026
  • Type: Bootcamp
Course Instructor
Instructor
Abdulmalik APEH ISAH

Results-driven ICT and infrastructure professional with over 7 years of experience delivering enterprise-level technolog...

What You'll Get
  • 24+ Video Lessons
  • Downloadable Resources
  • Hands-on Projects
  • Lifetime Access
  • Mobile & Desktop Access
DMB102 - Digital Marketing Bootcamp
About This Course
This is a 2-Months Digital marketing bootcamp course designed to take you from zero to advanced in a very short period of time. 
What You'll Learn
  • Digital Marketing
Requirements
  •  Laptop/Phone
  • Internet Access
Perfect For
Knowledge seekers
Skill builders

Course Curriculum

5 Modules
22 Lessons

Introduction to Digital Marketing

1.1 . Welcome! What is Digital Marketing (and What is it Not)?
Video • 9 mins
1.2 . The 5 Core Pillars of Digital Marketing (SEO, SEM, Social, Content, Email)
Text • 30 mins
1.3 . Latest Key Trends: AI, Privacy, and the Creator Economy
Text • 30 mins
1.4 . The Marketing Funnel (AIDA) Explained: From Awareness to Action
Text • 40 mins
1.5 . Glossary: Your A-Z of Digital Marketing Terms (CPC, SEO, CTA, etc.)
Text

2.1 . Why "Marketing to Everyone" is Marketing to No One
Text
2.2 . How to Conduct Simple Market Research (Surveys & Competitor Spying)
Text
2.3 . Introduction to Customer Personas
Text
2.4 . Creating Your First Customer Persona
Text

Understand the basics of marketing content creation.

3.1 . Content is King: Why Your Marketing Fails Without It
Text • 15 mins
3.2 . The 3 Types of Content: Educate, Entertain, Inspire
Text • 15 mins
3.3 . Using AI for Ideas: How to Brainstorm Content with AI Tools
Text • 40 mins
3.4 . A Simple Content Creation Workflow (Plan, Create, Post, Promote)
Text • 60 mins

4.1 . What is SEO in today's modern world? (Hint: It's Not Just Keywords)
Text • 20 mins
4.2 . On-Page vs. Off-Page vs. Technical SEO (The Beginner's Guide)
Text
4.3 . How to Find Keywords Your Customers Are “Actually” Using
Text
4.4 . Beyond Google: Optimizing for YouTube, TikTok, and Voice Search
Text • 40 mins
4.5 . (Assignment): Perform Basic Keyword Research
Assignment

Learn how to engage your audience on social media and use paid ads to accelerate your growth.

5.1 . Stop Posting Randomly: How to Build a Real Social Media Strategy
Text
5.2 . The Power of Short-Form Video (Reels, Shorts, TikTok)
Text
5.3 . How to Create a Simple 1-Week Content Calendar
Text
5.4 . Community Management: It's a Conversation, Not a Megaphone
Text

Meet Your Instructor

Abdulmalik APEH ISAH

Abdulmalik APEH ISAH

Course Instructor

About

Results-driven ICT and infrastructure professional with over 7 years of experience delivering enterprise-level technology solutions in education and digital services environments. Proven expertise in network engineering, cybersecurity implementation, cloud fundamentals, and data analytics. Demonstrated success in designing and managing high-availability networks supporting 500+ devices and 200+ active users with 99% system uptime. Skilled in deploying Starlink-based WAN connectivity, CBT examination infrastructures, and institutional portals that support 600+ students per academic session. Adept at reducing cybersecurity risks, optimizing IT budgets, and training staff and students in digital systems. Certified in CCNA, IBM Data Science, and Cybersecurity with strong leadership and project management capabilities.

Teaching Impact
1 Courses
Expertise Areas
Bootcamp Training Beginner Level Instruction Practical Learning Industry Experience Student Success
DMB102 - Digital Marketing Bootcamp
350,000
₦400,000 13 OFF
$ 242
$280 14 OFF